As part of a promotion to the various departments within Rexall, I was tasked with showcasing the services offered by our in-house design department. The objective was to create marketing materials that supplied valuable, long-lasting content. In order to overcome the tendency to overlook static imagery, I created a year-long campaign which included 60’’x40” posters that changed monthly, a brochure highlighting the benefits of good design, a calendar, desktop wallpaper and quick reference cards.​